The Team

laura curtis: managing director

Laura is the founder and managing director of allurentis. Laura started her career in Financial PR in the City of London, working with clients ranging from SMEs to FTSE100 companies, covering all sectors. It was here that Laura gained her extensive understanding and knowledge of the media. During this time, Laura also developed her strong client ethos and the principles on which she continues to successfully do business; relationship building, understanding client needs and delivering the highest quality of service. In 1998, Laura joined Newsweek Magazine, a world renowned award winning title. Working within the business development team, Laura handled the advertising for the MENA region, Central and Eastern Europe and Latin America.

She travelled extensively with Newsweek, particularly to the Middle East, where she gained a number of high level contacts within government and major multinational companies. She also gained an essential understanding of cross-cultural business ethics. In 2003, Laura became the Business Development Director of a publishing company specialising in producing trade and investment guides. For over five years, Laura worked with UK government departments, international government ministries, UK based embassies, chambers of commerce and international trade organisations to produce over 50 country guides. Laura has served as Chairman of the Middle East Association’s Under 40s Group and on the main board of the Middle East Association in London.


laura kiely: art director

Laura is a director and founder member of allurentis. She has over twenty years experience working in graphic design and has spent this time working across all sectors of the industry to achieve a deep understanding and knowledge of the technical and creative sides of the process. After 17 years of working through the challenges and deadlines of the print and reprographics industry and with the advantage of having extensive pre-press knowledge, Laura decided to focus her energy and extensive creative skills purely on the design field.

Since 2005, she has been working in producing country specific publications, promoting British business to Saudi Arabia, UAE, Oman, Libya and Iraq to name a few. As the art director of allurentis, Laura works with our clients to help them create a brand identity and ensure they have strong visual communications, which convey their company ethos and image. Laura is also credited with creating the allurentis brand.


caroline oliver: head of operations

Caroline has a wealth of experience in Corporate Event Planning. Her career spans over 15 years during which time she has worked in both London and New York for a number of high profile clients including; media organisations, law firms, management consultancies and city institutions. Caroline’s work to date includes project managing a wide range of events, conferences and seminars together with corporate entertainment and public relations assignments.

Caroline joined allurentis in 2011 as head of events management. She brings with her deep knowledge, understanding and skill in executing high level events required by the company’s growing list of clients.


john headley: project manager

John has 13 years extensive experience in media sales and advertising across a wide range of public and private sector marketing campaigns. His clients have included multinational banks, law firms, accountants, energy suppliers, hotel groups, airlines and joint-venture companies. John’s background includes six years with a specialist publisher coordinating marketing campaigns for Government departments, through international trade publications promoting foreign investment to countries in Europe and the Middle East.